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Greetings

サラ L.カサノバ

To Our Valued Shareholders,

Thank you very much for your continued patronage of our business.

Based on the medium-term management plan devised in 2018, various measures were driven forward by the entire system as one team in 2019. As a result, we were able to have almost 1.5 billion customers visit throughout the year and all-store sales of 549 billion yen, the highest since being founded, was achieved. We were also able to break the record for average monthly sales per restaurant since becoming a listed company.

I would like to express my sincere appreciation to all our shareholders for your understanding and support on the various initiatives of McDonald’s Japan.

McDonald’s will continue to take on the challenge of achieving sustainable growth in 2020 and beyond.
In order to maintain sustainable growth moving forward, we’ll step up our efforts on activities that go beyond simply being a place that serves delicious food with great value
We will continue to roll-out Experience of the Future (“EOTF”), enhance investments in growth areas such as Delivery and offer each and every customer new value through channels that are different from before to offer a seamless customer experience.
Furthermore, to address social challenges stated in the Sustainable Development Goals “(SDG’s )”, we will continue with what we call our Scale for Good, an initiative that makes use of our company’s size and scale to take on social issues such as children’s nutrition and plastic waste.

We will continue to aim to become a better McDonald’s; for our customers, for our employees and for society.

Your continued patronage is very much appreciated.

March 2020
Sarah L. Casanova
Representative Director, President and CEO
McDonald’s Holdings (Japan), Ltd.